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Sales Management -(QUESTIONS AND ANSWERS GUIDE) BY- R.C . AGARWAL

Sales Management -(QUESTIONS AND ANSWERS GUIDE) BY- R.C . AGARWAL

Written by DR.R.C. AGARWAL

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Sales Management – , By – R.C. Agarwal, ISBN Code –

 

CONTENTS :-

1. Salesmanship, 2. Sales Management, 3. Salesman, 4. Recruitment and Selection of Salesmen, 5. Training of Salesmen, 6. Remuneration/Compensation of Salesmen, 7. Motivating Sales-force, 8. Sales Incentives, 9. Sales Manager, 10. Sales Organization, 11. Sales Planning, 12. Sales Fields or Territories, 13. Sales Quotas and salesman’s Report, 14. Consumer (Buyer) Behavior, 15. Sales Promotion, 16. Prospective of the Customer or Prospecting, 17. The Selling Process or Process of sales, 18. Sales Talks (Continued), 19. Buying Motives, 20. Different Types of Customers, 21. Sales Policy, 22. Price or Pricing Policy, 23. Sales Budget, 24. Sales Forecasting, 25. Channels of Distribution, 26. Personal Selling, 27. After-Sales Service/Services, 28. Characteristics of Indian Market, Marketing Environment and Marketing-mix, 29. Consumer (Buyer) Behavior, 30. Market Segmentation.

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“L. N. Agarwal, Agra is one of the best Publications in India. The books of this publication are very useful and have relevance for the students of U.G. and P.G. Courses.”
Dr. Rohtash · Assistant ProfessorDepartment of Political Science, Multanimal Modi College Modinagar, Ghaziabad.

Description

Sales Management – , By – R.C. Agarwal, ISBN Code –

 

CONTENTS :-

1. Salesmanship, 2. Sales Management, 3. Salesman, 4. Recruitment and Selection of Salesmen, 5. Training of Salesmen, 6. Remuneration/Compensation of Salesmen, 7. Motivating Sales-force, 8. Sales Incentives, 9. Sales Manager, 10. Sales Organization, 11. Sales Planning, 12. Sales Fields or Territories, 13. Sales Quotas and salesman’s Report, 14. Consumer (Buyer) Behavior, 15. Sales Promotion, 16. Prospective of the Customer or Prospecting, 17. The Selling Process or Process of sales, 18. Sales Talks (Continued), 19. Buying Motives, 20. Different Types of Customers, 21. Sales Policy, 22. Price or Pricing Policy, 23. Sales Budget, 24. Sales Forecasting, 25. Channels of Distribution, 26. Personal Selling, 27. After-Sales Service/Services, 28. Characteristics of Indian Market, Marketing Environment and Marketing-mix, 29. Consumer (Buyer) Behavior, 30. Market Segmentation.

Additional information

Weight 0.3 kg
Dimensions 22 × 14 × 2 cm

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